“Don’t they see it?” Suzette complained. “We make a really great product for our customers. Our customers are thankful, give us positive testimonials. As the manager, I get a strong sense of the impact of what we do. But the production team seems bored, just going through the motions. Two quit only last week. I try to give them pep talks in our team huddle every morning, but they break the huddle and shuffle back to their work station.”
“You have your answer,” I replied.
“What do you mean?” she drew back.
“Your question. You asked a question. ‘Don’t they see it?’ Obviously, they don’t.” I chuckled.
“Well, of course they don’t see it,” Suzette was emphatic. “I was talking about my pep talk. How can I change my pep talk?”
“You could drop it,” I suggested. “Drop the pep talk. What you say has no impact. It’s what they see. How can you show them?”
Ahh yes, guilty as charged. A mistake I have gotten away from is the “pep talk”. A moment where the presenter feels good about making others seemingly feel good too, but ineffective when there’s a gap in aptitude and competency.
Demo the “how” and discuss how “their significance to the outcome matters”. Now THAT, is effective.