I was working with a group in New York today, in a sideline conversation of interest.

“I don’t understand,” Gordon said. “I explain the vision of the company, where we are going, the success we hope to achieve. The team shows some polite interest, but I just don’t see the enthusiasm. Maybe, I don’t have the right people on the team.”

“I am sure this is all very exciting for you,” I responded. “How did you make the connection for them?”

“What do you mean?” Gordon’s mood changed, almost suspicious.

“I mean, I know what’s in it for you,” I continued. “But what is in it for your team members?” Gordon almost answered, but stopped. His automatic response was interrupted.

“Well, they are mostly interested in boats and fishing. I am talking about the company,” he said.

“I understand.” I wasn’t in a hurry. “Gordon, if you could connect boats and fishing to the growth of the company, what would happen?”

He chuckled. “Connecting boats and fishing to the growth of the company? There would be no stopping us. But, boats and fishing don’t have anything to do with the company.”

“I understand. But if they did, what would be the impact on your company?” Gordon was beginning to get the drift. “What if you could talk in terms of what your team members want?” I closed my briefcase.

“I have one more day, here,” I said. “Let’s meet for coffee tomorrow morning and continue this.” -TF

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Kurt, one of our readers from Belgium responded to our post Appreciation Feels Goofy.

In our country, we’re not educated to give positive feedback, not even at school. And it’s so much easier to see faults than to see strengths. Hopefully the next generation of managers gets their people to smile in a more natural embedded way. Out of experience, I know I perform better when people give me positive feedback rather than being a bully.
I don’t believe appreciation is taught in any country, at least not as a subject in school. Yet, positive reinforcement is one of the most powerful management tools.

What gets reinforced, gets repeated.

In my class, I often ask, “Who, here, has been getting too much appreciation from their boss at work.” It draws stifled laughter.

Rule number one. The appreciation must be honest and sincere. Honest and sincere appreciation contains two parts.

The first part is to tell the team member specifically what you observed (as a strength, a desirable behavior, a positive attitude). The second part (the sincere part) is the tell the team member why. Why was your observation remarkable?

That’s it,

A specific what.

A remarkable why.

A team member shows up for work early. It sounds like this:

I see you arrived ten minutes early for work today. It’s important to be on time. I just wanted you to know that I noticed.

What gets reinforced, gets repeated. -TF

Justin greeted me at the front door. His energy level was up and he had that telltale smile.

“Justin, how can you tell the difference between positive reinforcement and negative reinforcement? In terms of response from the team member?”

Justin was searching for the answer. He was retracing his steps, thinking about interactions he had with his team members. I interrupted his thought.

“Let me ask the question differently,” I said. “How can you immediately tell the difference between positive reinforcement and negative reinforcement? What is the immediate response to positive reinforcement?”

Justin was still thinking way too deeply for the answer.

I continued my interrogation. “Yesterday, you were describing yourself as politically incorrect and I said ‘I appreciate your honesty.’ Do you remember?”

Justin cracked a smile. “Yes, I thought you were going to give me a lecture on negative reinforcement. Instead, you started talking about my honesty.”

“See, you did it.” I observed.

“Did what?” Justin responded.

“You smiled. The immediate response to positive reinforcement is a smiling face. Many managers think they are delivering positive reinforcement to their team members, but I see scowls in return. Positive reinforcement invites a smile. If you don’t get a smile, you didn’t connect.” -TF

“But I am not the kind of person who is all warm and fuzzy,” explained Justin. “If someone does a good job, that is what they get paid for. Why do I have to get all blubbery? It just feels goofy.” We were talking about the difference between positive and negative reinforcement.

“As a manager, when someone makes a mistake, do you have to correct them?” I asked.

“Well, yes. That’s what a manager does.”

“And when you correct them, do they do it right, or do they just do it well enough not to get yelled at?” I prodded.

“It’s strange, in the short run, they do better, but it doesn’t take long for them to backslide, take a short cut on a process, skip a step. It keeps me pretty busy, checking their work.” Justin wasn’t being defensive, just very matter of fact.

“So, it feels funny, giving honest and sincere appreciation, but it feels okay providing a little negative feedback?”

Justin grimaced. He didn’t like the way that sounded. “I suppose you are right,” he agreed. “But that is just the way I am.” In a way, he felt justified, even sat up straighter when he said it.

“I appreciate your honesty, Justin.” I smiled.

Justin couldn’t help it and cracked a smile back. “I thought you were going to tell me I was politically incorrect.”

“I am looking for something much more than political correctness. Being politically correct won’t make you a better manager. That’s why I focused on something more powerful, your honesty. Honesty will make you a better manager. Honest and sincere appreciation. Meet me here tomorrow and we will make that connection.” -TF

I was walking the floor. The drone of the saws was dampened by my ear protection. The conversation with Lloyd could barely be heard above the din.

“What’s with all the green shirts?” I yelled.

Lloyd looked around. “It’s green shirt day.”

I nodded as we ducked around a corner where the noise wasn’t so bad. I popped out my earplugs. “What’s green shirt day?”

Lloyd smiled. “It’s like the difference between a light bulb and a laser light. 100 watts from a light bulb will light up a room, but with all the light beams focused together, a 100 watts of laser light will drill a hole in the wall. Same thing works with my team.”

“Positive reinforcement isn’t money. Don’t think that they only element you have as a manager is to give someone a bonus, or a spiff, or a raise. Don’t get me wrong, money is important, but it is not the only touch you have, nor is it the most powerful.”

Travis and I had been talking about shaping behavior using positive reinforcement. Shaping behavior, as in training, as in getting team members to follow a process or sequence.

“See that production line over there,” I asked, pointing toward three lone workers alongside a bank of automated machine presses. Travis looked; he was familiar with that work area.

“Did you ever wonder why those three workstations still exist?” Travis knew that seven other stations in the line had been replaced with the automated presses.

“Yeah, sometimes, it’s like why do we still have people doing that?”

“Initially, that’s what we thought, but when we benchmarked the automated production with the manual production, we found one worker not only kept up, but exceeded the output of the automated machine. We started asking questions. How could this be?

“Turns out the workstation on the end, Rochelle’s station, is right by her supervisor’s office. Every time the supervisor comes out, he stops, looks at Rochelle’s production and smiles at her. It’s the only station he stops at. He never says a word to Rochelle, yet she has the highest production rate.

“Do you think she has the highest production rate because she thinks she is going to get a bonus? I don’t think so.” -TF

“Why do you think we spent the time and money on the t-shirt program, using different colors and all?” Travis was beginning to understand the underlying dynamics. “I mean, we could have just made notes in the personnel file, or instituted some incentive bonus program and spiffed the supervisors.”

Travis was stumped. He had always believed that money was the prime motivator for employees, especially for entry level jobs.

“Travis, when you look out across the floor, do you see the colors? Can you tell who is who and where they are in their on-the-job training?”

“Well, sure. We have three new guys, two forklift certifications, two people certified to close out loading tickets and two guys who can handle shift meetings.”

“This whole program is designed to reinforce desirable behaviors in a way that is visible to everyone. The visibility helps to sustain the positive reinforcement even when the buddy or the supervisor isn’t around.

“And right now, even you or I could walk out on the dock and make a meaningful positive comment about their progression, based on the design of the system.” -TF