Monthly Archives: November 2021

What Are the Decisions?

“You mean they might not be doing their best, because they are not interested in the work?” Brent repeated.

“So, tell me what is it, about the work, that is not interesting?” I asked.

“Look, we are in sales. This is a struggling economy, supply chain issues. It’s easy to not get excited.”

“You are not answering the question. Tell me about the work,” I insisted.

“We show up to an appointment, make a presentation and ask for the business.”

“That’s a good start,” I nodded. “Those are the prescribed duties. Now tell me about the decisions your salespeople have to make when they are on these appointments.”

“I don’t understand,” Brent furrowed his brow.

“I think that’s the disconnect. You are right. Showing up and making a presentation is not very interesting. Of course, that is what you have trained them to do, but that is not the work of a salesperson.”

Passion For the Work

“Okay, my goal. Our sales targets are my goal. But you assume they are doing their best. What if they aren’t doing their best?” Brent protested. “Then, shouldn’t I be disappointed?”

“Brent, your contract with each team member is that they come to work each day, and do their best. Full application of their capability, completing the tasks they have been assigned by you. Can you tell if someone is violating that contract?” I asked.

“Of course, I have been a manager here for seven years. I can tell immediately if someone is not doing their best,” Brent replied.

“And what reasons would there be for someone to not do their best?”

“Well, it could be a number of things. They might not feel well, they might be sick. They could be fighting with their spouse. They could have a disagreement with a team member. They could be having difficulty because they don’t know how to do something. They might not be doing their best because they are not interested in the work.”

“Yes, and as their Manager, should you be aware of each and every one of those things? Frankly, most of those are easy things to know, but what about that last reason?”

“You mean, they might not be doing their best because they are not interested in the work?”