“You did some training last year, tell me about it.”

“Well, first, we invested a decent budget. This was a new process we were working on. We spent a lot of time looking at different programs. We put together a decent PowerPoint, even hired an outside trainer.” Travis stopped.

“And?” I said.

“And, after all was said and done, a lot more was said than done.” Travis chuckled. “I heard that in a seminar once. But maybe it’s true. After the training, some of the people worked the new way, but some didn’t. Over time, the whole process was abandoned. ”

“You know your program really didn’t have a chance. It was missing something critical,” I said.

“I know, you are going to say positive reinforcement, but we all talked it up and everyone got a certificate when the training was over,” Travis defended.

“That’s all very nice, but I am not talking about being nice. I am talking about being effective. In the training you demonstrated a new process. This new process required a new skill, a new behavior.

“Travis, I can show you how to throw a ball, but if you want to get good at it what do you have to do?”

Travis looked puzzled, “Practice?” he said.

I nodded. “Very special practice.”