All kinds of conversations occur about people and behavior in every company. These conversations will take place at the water cooler, the coffee break room, in meetings and in emails. They will occur in official communications and unofficial whispers. All of the conversations drive and document the culture inside the organization.

For the company that has determined its values mindset, actively talking about the positive aspects of people and their contribution (behaviors) is critical. The purpose is to identify those conversations and amplify them so they become the driving force, the tribal history.

These are the conversations that keep us alive. These are the conversations that distinguish one company from the next, one that is struggling and the other that sees success. What does yours sound like?