From Time Span 101 (scheduled for release in about a week).

Question:
I’m not all the way through the sessions yet, but I’m wondering how small businesses (less than 30) fill the roles of Stratum III and Stratum IV managers? I can see they have Stratum I and Stratum II but can the role of Stratum III and IV be filled by the same person? Can a person have two different time span roles depending on the “hat” they need to wear?

Response:
Sometimes, through necessity, one person can “fill in” by playing a role with shorter Time Span goals. Even in longer Time Span roles, we have many short Time Span goals, so the shift is not difficult, in terms of capability.

Beware, however, the shift may prove difficult in terms of interest. If all I ever get is short Time Span goals, with no challenge, you may find my interest begin to lag.

In small business, it is likely the entrepreneur will fill the role at Stratum III. And in a small business with less than 30 people, it is unlikely there is a need for the Stratum IV Integrator role. There isn’t anything to integrate. The business isn’t big enough to have those problems (yet).

There are many successful Stratum II companies (with less than 30 people). In their competitive environment, all they have to do is follow consistent processes. This would be typical of a fleet based service company (like plumbing or carpet cleaning).