Tyler’s curiosity had moved to intrigue.

“What gets reinforced gets repeated,” I said. We had been talking about positive reinforcement and its impact on behavior. “That’s why measurement and feedback loops are so important.

“Here is the insight,” I continued. “Most managers focus their time before the behavior. Most managers provide training and give lectures on the way things should be done and then wonder why they don’t get the desired behavior. Most managers think their biggest influence on behavior occurs before the behavior.

Let’s meet, let’s plan, let’s discuss, let’s show.

“All of this occurs before the behavior and has minimal impact.

“The payoff, the big influence is after the desired behavior occurs. That’s when to pay the most attention. What gets reinforced gets repeated.”