I Care What You Do

There are four pieces to the Culture Cycle

  • Beliefs, assumptions, values, way we see the world
  • Connected behaviors
  • Connected behaviors tested by the consequences of reality
  • Customs and rituals

Unfortunately, we often spend too much time attempting to define our beliefs, assumptions and values, and too little time defining connected behaviors. I don’t care what you know, don’t care how you feel. I care what you do.

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